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Articles by Raymond Gong

Insights on profit margins, exit preparation, and financial management for home services contractors.

Financial Management

HVAC Job Costing: How to Track Profitability by Job

Why Job Costing Matters for HVAC Companies Most HVAC company owners can tell you their total revenue and maybe their rough HVAC...

Sep 3, 2026 11 min read
Financial Management

10 KPIs Home Services Owners Track Wrong (And How to Fix Them)

Most owners track the wrong metrics, at the wrong frequency, or draw the wrong conclusions. Here are the 10 KPIs we see...

Aug 31, 2026 10 min read
Financial Management

Plumbing Marketing: Budget, Channels, and ROI for Growing Companies

Why Marketing Matters More Than Ever for Plumbing Companies The days of growing a plumbing business purely on word-of-mouth referrals are fading....

Aug 24, 2026 8 min read
Financial Management

Market Research: What Resources Are Actually Available to Home Services Business Owners?

Honest review of trade associations, conferences, benchmarking tools, coaching, and resources for home services contractors. What's actually worth the investment.

Aug 21, 2026 7 min read
Financial Management

7 Overhead Costs That Quietly Destroy Contractor Profit Margins

Respectable gross margins and single-digit net profit. Sound familiar? These 7 overhead categories are the most common culprits — and each one...

Aug 18, 2026 7 min read
Business Strategy

6 Questions Every Buyer Should Ask Before Acquiring a Home Services Company

Buying a home services company is the easy part. Buying the right one at the right price is the hard part. These...

Aug 4, 2026 7 min read
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